E-commerce business strategies

We help e-commerce brands grow traffic and sales with Pinterest If you run a physical store, the best way to attract customers is by picking the right location. When it comes to e-commerce, Pinterest is the place to be! Because that's where your future clients are planning their projects and purchases.

Pinterest is a powerful platform for e-commerce businesses to showcase their products and reach potential customers. Here are some ways you can leverage Pinterest for your online store:

Pinterest Shopping: People on Pinterest are super shoppers, willing to pay more than those on other social platforms. By uploading your products to Pinterest, you can tap into this audience. Start by connecting your product catalog to Pinterest. Catalogs allow you to upload shoppable products or travel listings.
Verified Merchant Program: Build trust with your audience by joining the Verified Merchant Program. You’ll receive a “verified” badge on your profile and become eligible for enhanced distribution. Showcase your brand values and community affiliations to strengthen your brand identity.
Scale Campaigns: Promote your products effectively using Shopping ads and Collections ads. Shopping ads provide pricing, product availability, and reviews, while Collections ads use immersive formats to help people discover more products they’ll love.
Measurement Insights: Use the conversion insights dashboard to understand your performance. Add the Pinterest tag to your site for access to conversion insights. This will help you optimize your strategy and drive better results.